Women-Owned Boutique vêtu Highlighted During Women’s History Month at Vero Beach Outlets
- 1 day ago
- 2 min read
Vero Beach, FL (March 5, 2026) - Just in time for Women’s History Month, Vero Beach Outlets is proud to spotlight the woman-owned boutique vêtu, a beautifully curated boho-inspired fashion and lifestyle brand owned by Mellisa Malone.
Located next to Coach at Vero Beach Outlets, vêtu opened its doors in November, marking its second location following the brand’s original debut in Boca Raton.
For Mellisa, fashion has always been more than a career, it has been a lifelong passion. She began her journey in retail, including serving as a buyer for Saks Fifth Avenue, before transitioning into the medical field. Yet her love for style and helping women feel confident never faded. That passion brought her back to her roots and into entrepreneurship.
“Fashion has always been part of who I am,” said Malone. “Even when I stepped away from retail, I never stepped away from style. vêtu is about helping women feel confident, comfortable, and beautiful in every stage of life.”
vêtu offers a thoughtfully curated collection of clothing from elevated denim and everyday essentials to resort-ready dresses and statement pieces, along with a distinctive selection of accessories and home goods that reflect the brand’s relaxed, coastal-boho aesthetic.
The boutique’s expansion to Vero Beach reflects both growth and intention. Mellisa has built vêtu around connection - connection to customers, to community, and to women supporting women.
“Expanding the brand to Vero Beach felt natural,” Malone added. “This community values relationships and personal service, which is exactly how we approach fashion.”
Since opening, vêtu has quickly become a destination for shoppers seeking distinctive, wearable style and a personalized boutique experience. The brand is actively engaged in the local community and looks forward to partnering with area organizations and events throughout the year.
“Women’s History Month is an important time to recognize the impact of women-owned businesses like vêtu.” said Jacqui Worthley, CRRP, Property Manager. “Since opening in November, vêtu has become a popular destination for locals and tourists alike.”
vêtu is located next to Coach at Vero Beach Outlets, 1824 94th Drive, Vero Beach, FL. For store hours and updates, follow @vetuverobeach on social media.